Corbett Lunsford outlines a case for moving the home performance industry closer to widespread acceptance by offering simple (and understandable) proof of performance to consumers.
“If you work in the business of home performance, or what I’ll call performance-based contracting, I’ll bet $100 that you came in through the Energy Efficiency door. I did, too. And there’s nothing wrong with that, except that, once through the door, many of us now think that we’ve arrived in energy efficiency land, and we have nothing more to learn. When the reality is that our door was just one of many entry points to performance-based contracting. And if you look back at the door through which we entered, you’ll see that’s its gilded with tons of outdated assumptions.
For example, common industry knowledge says that we need an army of energy auditors. Really? I don’t think so, because I don’t think we need to do as much analysis as we often have. Then, consider the very word “audit”. It definitely does not connote warmth and joy, but what does it connote?”
